Email, the ultimate touchpoint to propose mobile coupons & store cards.

At Carving Labs, we do not only digitize your offers and loyalty cards, we want to give you the best advices to maximize the usage of mobile wallets for your business! One of the best digital touchpoint to enable customers to save their cards or offers in the wallet is

Mobile payments not to be neglected in your business

Good news for Starbucks, who has seen its mobile transactions orders jumping from three percent to seven percent of all transactions. *More impressively, the percentage of total transactions, whether ordered through mobile or not, that were completed with mobile payment jumped to 27 percent Coffee chains like Starbucks or Dunkin'

The youngest generation of shoppers still purchase in physical stores.

The youngest generation of shoppers continues to purchase in-store like the previous generations. Despite the fact that mobile has become our primary medium (on average, we check our smartphone 80 times per day (!)), young consumers today still have a preference for shopping in-store. 98% of them make purchases at a

More smartphone users than Tablet users in France

Still have doubts about investing in a mobile strategy for the French market? According to L'ARCEP (Agence du Numérique, Autorité de Régulation des communications électroniques et des Postes) and CGEIET (Conseil général de l'économie, de l'industrie, de l'énergie et des technologies) 65% of consumers owned a smartphone in 2016 compared

The mobile marketing trends for 2017

To close the week (and the year 2016!), let's see what are the trends for the year coming ahead: It will not be a surprise if we tell you (again and again) that mobile needs to be a key channel in your marketing strategy! Carving Labs wants to outline some