Mobile Payment & Loyalty : A Win-Win situation

Guess who is the most successful mobile payment app on the market staying ahead of Apple Pay and other competitors ? Starbucks it is ! In 2018, 23.4 million people ages 14 and over will be using it. That puts it slightly ahead of the 22.0 million people who will

L'interview d'Axel Detours, co-fondateur de Carving Labs !

Nous sommes heureux de partager avec vous la nouvelle interview et vidéo réalisée grâce à la Mobile Marketing Association sur Carving Labs avec un focus sur la solution des wallets natifs. Les points clés à retenir : Carving Labs permet aux marques la dématérialisation des cartes de fidélité, coupons de réduction,

How to increase Customer Loyalty ? 🧐 🤔

Today, Carving Labs shares with you some of trends that are currently impacting the loyalty landscape. Omnichannel More and more brands are adopting omnichannel-based loyalty programs, in order to connect customers to a brand across all touch points seamlessly and provides members with the opportunity to be rewarded for spend

THE NEW MOBILE WALLET CAMPAIGN OF PICARD !

Good week-end everyone ! Here is the last campaign of Picard with mobile wallets to enjoy a 2,50 Euros discount in-store. Picard, the French food company specialized in the manufacture and distribution of frozen products sent an email early this month to his subscribers with a 2,50 Euros voucher

Google Wallet + Android Pay = Google Pay

Android Pay and Google Wallet are going to be gathered under one brand: Google Pay. The objective is to bring all Google payments methods under a single one to make it easier for consumers. Pali Bhat, VP of Product Management, Payments, at Google said Over the coming weeks, you’ll